Georgia Grown is a brand promotional program and business development platform that has successfully showcased the best of Georgia’s produce for more then ten years. Recent production seasons have proven that the program can work just as successfully outside of Georgia.
Duke Lane III, owner of the Fort Valley based Genuine Georgia Group, says a key objective of Georgia Grown is to go beyond the state’s borders to tout the high quality of the state’s products.
Lane says, “We have seen tremendous support with the current team at Georgia Grown. They truly understand what it means to help growers and marketers go out to retailers and customers and sell Georgia-grown product.” “It’s not just a marketing campaign for the department of ag. It’s a marketing campaign to help the growers, and they’ve been a tremendous help to our Georgia peach industry, citrus industry, and pecan industry.”
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